The Women’s Boho Fashion Style Guide

So you’re looking to learn about boho fashion and add some creativity to your wardrobe? Learn everything you need to know - from its history highlights to styling boho chic in 2023.

The History of Bohemian Fashion

Originating from 18th Century France with the end of The French Revolution, Bohemian fashion became a staple for those who were forced to live a more minimalist lifestyle due to an unexpected rise in poverty.

The word ‘Bohemian’ was initially used by French society as a derogatory term towards the Nomadic Romani people, however the word slowly began to evolve to describe somebody who was creative and artistic, with a more eccentric style of clothing and lifestyle.

What is boho fashion style?

We often use the term ‘Boho’ to describe the style of somebody who rejects convention and embraces free spirit. People would closely relate this to the famous ‘Hippie’ lifestyle of the 60s and 70s. Featuring flowy dresses and big, loose sleeves adorned with a bold paisley print and fringe galore.

A modern take on Bohemian style: boho chic

Nowadays, the Boho style is appreciated by fashion-conscious celebs and influencers around the world. It’s been adapted to fit with a more modern look, especially amongst festival goers. You’ll often see this updated approach to the boho style being featured at the likes of Glastonbury and Coachella.

The phenomenon of the boho style at festivals in the modern era is often traced back to an outfit worn by actor Sienna Miller at Glastonbury in 2004. It’s also been famously adopted by Vanessa Hudgens, who has fans eagerly awaiting her Coachella outfit each year.

1960s inspired Boho style

As a rock & roll powerhouse and icon of the 60s, Janis Joplin’s style perfectly depicts her carefree vibe. She followed the Boho style but added her own edge, letting her individuality shine through.

Channel your inner Joplin with some of our favourite boho-inspired co-ords:

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70s inspired Boho style

The 70s was a time when women were beginning to take back their power and embrace their lives, whether it be as a mother, wife or working woman. It represented a time of anti-conformity and freedom.

Stevie Nicks is known for her ethereal and boho chic style which she famously started adorning in the 70s. Flowy, long dresses and draping sleeves were a key element in her witchy, boho style. Here are some of our top choices to achieve the 70s boho aesthetic:

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The Boho style of today

The Boho aesthetic is more alive than ever in the fashion world today, evolving into a more modern take on the much-loved eras of the 60s and 70s. Sticking with the staple floaty, flowy vibes of the traditional boho wardrobe, the style is slowly adapting to include some more sleek silhouettes and pieces that show off your body. 

Discover celebrity takes on modern Boho style

Florence Welch is the perfect example of a modern-day boho chic aesthetic. Taylor Swift has also had a history of boho influence, with some of her Eras tour outfits showing off witchy, Stevie Nicks vibes.

Here are some of our own modern takes on the boho era of today:

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Add some boho fashion pieces to your wardrobe

It’s time to show off your creative spirit and incorporate boho into your style. Our boho dresses are a great place to start. Feel comfortable, confident and free in a style that’s unique to your personality.